In the whirlwind of wedding planning, stationery goods may seem like a minor detail. However, cohesive wedding stationery and signage is more than just paper and print; it's a critical element that pulls together the aesthetic of your entire event. From the second your guests open their Save the Dates, they're getting a glimpse of the special day you're planning, your love story, and this once-in-a-lifetime event. From that very first moment, your stationery sets the tone and builds anticipation, ultimately creating a seamless, unified experience.
Cohesive stationery not only enhances the visual narrative of your wedding, it reflects your unique style, and ensures your guests feel immersed in the celebration as soon as they receive your invitations. This is especially important if you have a unique theme or style that you'd like your guests to participate in.
Here are seven easy ways to keep your wedding stationery cohesive from start to finish...hint: it all comes down to planning and staying consistent with your design decisions!
1. Slow Down to Go Fast
Before you dive into your Save the Dates, take a step back and envision your wedding day as a whole. We suggest using Pinterest to create a moodboard to help you visualize the look and feel of your day –pinning things such as your venue, decor, florals, bridesmaids dresses, groomsmen attire, linens, the season your wedding will take place in, and the feeling you want your wedding to elicit, etc.
Having a visual representation of your wedding style serves as a helpful starting point for choosing the colors, fonts, style and illustrations to be used throughout your wedding stationery and signage.
2. Use Consistent Fonts
Select a font pairing that works well together (typically 1-3 fonts; often a legible sans-serif or serif font in two different styles/iterations paired with a cursive/script font). Use your chosen font combo for ALL design items, including Save the Dates, Invitations, and Day-Of Signage items (Ceremony Programs, Place Cards, Thank You Cards, and more!)
3. Harmonized Color Palette
Choose a color palette that aligns with your wedding theme, décor, venue, suggested attire, and season. Use these colors consistently across all stationery and signage elements. Consider variations within your palette for depth and interest, with some colors acting as more prominent "primary" palette colors, and other colors acting as subtle pops or accent colors.
4. Unified Shapes and Layouts
Opt for similar shapes and layouts across your stationery suite. For example, if you venue is adorned with arched windows, having arched Save the Date cards, arched Invitation cards, and an arched Welcome Sign could beautifully tie your stationery together.
5. Thoughtful Textures
Incorporate complementary finishes and paper textures that are inspired by your wedding style and venue. For example, using a letterpressed printing technique on your invitation card will provide a luxurious old-world charm that pairs perfectly with a high-end wedding taking place at a castle or estate grounds.
6. Consistent Illustrations
Incorporating similar illustrations throughout your stationery and signage helps tie everything together beautifully. This comes down to the subject matter, color usage and illustration style. Every illustrative element should align with the overall vibe of your wedding, whether it's romantic and whimsical or sleek and modern. A unified look ensures your stationery feels intentional and polished, creating a seamless visual experience for you and your guests.
7. "Brand" with a Monogram
A custom monogram acts as your wedding’s signature "logo", effortlessly tying elements together. By incorporating your monogram throughout your stationery and signage, you create a cohesive and polished look that feels branded and intentionally designed. But it doesn’t have to stop there—use it to elevate your entire event through personalized touches with up-lighting, cake toppers, favor labels, and even bridesmaids' gifts. This simple yet impactful element helps “brand” your wedding, making every detail feel uniquely yours.
Creating cohesive stationery is more than ensuring uniformity across pieces; it's about weaving a storyline into your wedding that guests can follow from the beginning with your Save the Dates through the end with Thank You Cards. When thoughtfully executed, cohesive stationery becomes an extension of your theme and embodies your love story. As guests journey through your celebration, unified designs and themes guide their experience, heightening the sense of occasion and leaving a lasting impression. By paying attention to these details, you're ensuring your wedding is a beautifully orchestrated event that completely speaks to you two as a couple; and there's nothing more important than your day being completely, 100% yours.
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